Saturday Apr 20, 2024

Why is eCommerce Integration Important for Stores?

As the world increasingly moves online, businesses must follow suit to remain competitive. eCommerce integration is important for stores because it allows them to reach a wider audience and sell their products and services to customers around the globe.

In addition to reaching a larger customer base, eCommerce integration also allows businesses to automate their sales and marketing processes. This can save the business time and money and improve its efficiency and accuracy.

Another benefit of eCommerce integration is that it can help businesses track their inventory levels better. This is because businesses can automatically update their inventory records when a sale is made or when a product is returned. This information can help businesses make better decisions about their stock levels and plan for future sales.

Finally, eCommerce integration can help businesses better understand their customers. This is because businesses can collect data about their customers’ buying habits and preferences. This information can be used to improve the business’s marketing and sales strategies.

What is eCommerce integration?

eCommerce integration connects your online store to your back-end systems, such as your inventory management system or accounting software. This process can be manual or automated, but either way, it’s essential for streamlining your business operations and ensuring that your online store is running smoothly.

There are many benefits of integrating your eCommerce platform with your back-end systems. Perhaps the most obvious benefit is that it saves you time. If you’re manually entering data into multiple systems, that’s a lot of time that could be spent on other tasks, such as marketing or product development.

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Ecommerce integration can also help you avoid errors. When data is entered manually, it’s easy to make mistakes. Automated eCommerce integration eliminates the potential for human error, so you can be confident that the data in your various systems is accurate.

In addition, eCommerce integration can help you make better decisions. When your systems are connected, you have a single source of truth for all your data. This data can give you valuable insights into your business, such as which products are selling well and which areas of your business need improvement.

How do I get my product into blogs?

With Shoprocket, you can easily embed single and multiple products in any blog post, with image galleries, reviews, options, and more. The primary use case of Shoprocket is selling through existing websites, and those products can include blogs, landing pages, news, articles, etc. Here is what you need to do to sell products on your blog – 

Step 1 – Go to an existing website page, and from within your dashboard, click on Sales Channels in the left-hand sidebar, and choose Existing website.

Step 2 – Choose the type of embed – you can embed a single product or multiple products and show the shopping cart on all other pages besides product pages. 

Step 3 – Once you are done with choosing the embed type, you are then taken to an Embed products page. 

Step 4 – Customize how your products will be displayed on the pages, and from that Embed products page, you can customize every aspect of your store. You can decide on the products to show and the product element to include – such as buttons, text colours, image size, and filter options. 

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Step 5 – When you are done customizing your embed, you can scroll down to the bottom of the page to find the generated code and click the Copy to Clipboard button. 

Step 6 – Paste the embed code to your website, page, blog, or article – after that, your products and shopping cart automatically appear when loaded in your website browser. 


As the world increasingly moves online, eCommerce integration is becoming increasingly important for stores. By integrating their online and offline operations, stores can more effectively manage their inventory, marketing, and sales. In addition, eCommerce integration can help stores better understand their customers and provide a more personalized shopping experience.

Overall, eCommerce integration is important for stores because it can help to improve efficiency, understanding of customers, and the shopping experience. In an increasingly moving online world, stores that do not integrate their operations are likely to be at a disadvantage.

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